Uncovering the Significance of The Originals Logo

Welcome to the world of logos! – A world where the design is everything when it comes to representing a brand. Each logo carries a unique story, and the Originals logo by Adidas is no exception. From being originally developed for sportswear to evolving as a streetwear brand, the Originals logo has gone through remarkable changes.

Introduced in 1997, the Originals logo was created to differentiate Adidas Originals from the core Adidas brand. The logo features the trefoil, which is the symbol of the Adidas heritage range. The trefoil was initially used in the early 1970s and was worn by athletes competing in the Olympics. The logo is now associated with Adidas Originals and its trendy streetwear vibes.

How the Logo has evolved over the Years

At its inception, the logo was first used on tracksuits and other sports goods. Adidas Originals products soon became very popular amongst music and fashion-conscious youth, who were drawn to the bold styles and designs. The logo slowly became an icon for the streetwear culture and has been iconic since then. Adidas has played around the logo’s style, like using a more conventional and sleek design for their Stan Smith collection.

The Originals logo has an enormous worldwide following. As the brand has evolved over the years, so has its appeal to a broader audience. The brand has collaborated with high profile celebrities including Kanye West and Pharrell Williams, and sportspersons like Lionel Messi and Zidane, give it immense global recognition.

Conclusion

The Originals logo has come a long way since its creation. From being just another Adidas range of sports goods to a thriving streetwear brand, this logo carries immense value. The Originals range has proved to be a success as it has stood the test of time in the ever-evolving world of fashion. Long live the Originals logo – an iconic symbol of excellence and nostalgia.

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  • Adidas Originals
  • trefoil
  • Stan Smith collection
  • Kanye West
  • Pharrell Williams
  • Lionel Messi
  • Zidane